Simon Sinek
Nachni s 'Zachem?'. Kak vydayuschiesya ...
Unabridged
8 hours 29 minutes
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Uspeshnaya kompaniya nachinayetsya ne s millionnyh investitsiy, ona nachinayetsya s voprosa «Zachem». Yest lidery i kompanii, kotoryy polzuyutsya populyarnostyu i imeyut opredelennyy uspeh. A yest te, kotoryye sposobny vdokhnovlyat drugih i vesti za soboy. Poslednim udayetsya eto blagodarya tomu, chto oni znayut, zachem sushchestvuyut. Oni imeyut vysokiye tseli, brosayut vyzov obshchestvu, oni znayut, zachem delayut svoye delo. Uznay sekrety liderstva i motivatsii na primere takih kompaniy, kak Apple, Southwest Airlines i dr.! Eta kniga dlya teh, kto hochet vdohnovlyat lyudey, i dlya teh, kto hochet nayti togo, kto by vdohnovlyal ih. Eta kniga sozdana ne dlya togo, chtoby rasskazat vam, chto i kak delat. Yeye tselyu ne yavlyayetsya obespechit vam plan deystviy. Yeye tsel — predlozhit vam motiv dlya deystviy.
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