Nikolay Valiotti
Analitika dlya rukovoditeley. Strategiya ...
Unabridged
4 hours 25 minutes
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Data driven – strategiya prinyatiya upravlencheskih resheniy na osnove dannyh. Osnovatel Valiotti Analytics i analitik s 15-letnim opytom raboty v Lente i Yota tochno znaet kak sdelat etot podhod osnovoy dlya vedeniya biznesa. On napisal ochen ponyatnuyu knigu pro analitiku dlya rukovoditeley, menedzherov i marketologov, kotoraya pomozhet osvoit azy «analiticheskogo» yazyka i prevratit grafiki, shemy i tsifry v pribylnye biznes-resheniya. Iz etoy ultra dostupnoy audioknigi vy uznaete: - kakie dannye pomogut otsenit effektivnost marketingovogo byudzheta; - chto pomozhet sekonomit na lishnih pereplatah sotrudnikam; - zachem nuzhen dashbord i pochemu imenno on stanet glavnym instrumentom dlya prinyatiya pribylnyh biznes-resheniy; - kak s pomoschyu analitiki sohranit klyuchevyh klientov i vernut ushedshih; - skolko kreditnyh sredstv nuzhno, chtoby spasti biznes ot bankrotstva.
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