Vadim Mityakin
Metod paranoika. Printsipy sozdaniya ...
Unabridged
13 hours 34 minutes
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Rabota nad unikalnymi tsifrovymi produktami — vysshiy pilotazh proektnogo upravleniya. Vadim Mityakin, predprinimatel i biznes-konsultant, sistematiziroval svoy opyt i opyt svoih kolleg za poslednie 30 let raboty, chtoby predlozhit novyy podhod k sozdaniyu tsifrovyh produktov — «Metod paranoika». Eta model beret svoe nachalo v proektah dlya takih kompaniy, kak Yandeks, Maykrosoft, VISA i Sber, a esche Litres, Kommersant, Svyaznoy, i mnogih drugih. Blagodarya etomu metodu vy poymete, kak postroit rabotu v usloviyah vysokoy neopredelennosti i ispolzovat prodyuserskuyu model formirovaniya komand individualno pod kazhdyy proekt. A esche kniga rasskazhet: - kak sdelat biznes konkurentnym s pomoschyu tsifrovyh produktov; - kto zanimaetsya ih sozdaniem i kak biznesu vystroit s nimi rabotu; - pochemu nelzya zaranee otsenit slozhnyy proekt i chto na eto vliyaet; - v chem unikalnaya rol prodzhekt-rannera i chem on otlichaetsya ot menedzhera proekta; - zachem nuzhny gibkie proektnye komandy i kak imi upravlyat; - chto takoe tehnologiya produktovoy razrabotki i zachem ona nuzhna biznesu.
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