RICE media
Meet Baijiu, The Bestselling Liquor ...
Unabridged
14 minutes
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Bloomberg calls it the world's most valuable liquor but it remains a total mystery to most Singaporeans, who've never encountered it in any way, shape or form. Baijiu (literally 'white liquor') is a high-proof, distilled spirit made from Sorghum—a grain that is often planted in parts of China where rice grows poorly, and acquiring a taste for it takes time and many bottles. © 2020 by Rice Media. Published online in Singapore by Rice Media, recorded by Storyside 2020.
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